Course Description


Here's what I know about you.

You don't want to be another nameless, faceless product or service out there.

Your motor is fueled by the potential to make an impact.

You want to stand out, not for the sake of 100K Instagram followers, but rather because you've used every ounce of energy inside of you to create something people can connect to.

You probably want to shout about it at the top of your lungs from the tallest building you can find. But, the only way to do that seems to be promoting the same thing 1,834 times and you want to do more than just add to the noise.

What would a stronger brand look like?

You've made it here because you've noticed a disconnect in your brand. You're marketing and social mediaing, but it seems like no one is listening.

You might be slowly gaining followers or subscribers, but nothing that's quite adding up to momentum. People don't seem to be getting how neat the thing you're doing or how you're doing it is (because you're doing it different than anyone else doing it, you know?).

So what's missing?

Understanding.

You need people who get it.

People who click with your uniqueness.

They're out there, I promise.

When we hear stories and can relate, we're relieved to find we're no longer alone in navigating through the chaos. We gravitate towards the voices telling those stories and get stuck like glue to brands that *get* us.

We’re flooded with information. The only way to shine through the mess is to utilize the story behind how you got here because people can copy your ideas, they can imitate your products and even steal your words, but no one else can replicate the dynamics of your story. It's your secret weapon to an attentive audience, energized message, and the support you've been looking for.

Meet 60 Minutes to a Stronger Brand

60MSB is a crash course in the fundamentals of storytelling your way to growth. It includes 6 video modules (totaling about 60 minutes of course content) and a workbook to keep you on track. Plus, you can always find support from me in the Gem Nation Facebook Group!

Every lesson finishes with an action step that you can start implementing right away because even the best wisdom is worthless if it's not implemented.

60 Minutes to a Stronger Brand is for you if:

  • If you're overwhelmed by all the information out there and are having trouble cutting through the noise.
  • You need a strategy that aligns with who you are, because what's been "working" for everyone else doesn't seem to be doing it for you.
  • The idea of telling your story is interesting to you, but you're not entirely sure what that means or where to start.
  • You're not sure if your story is good enough to tell or worth connecting to your brand.
  • You’re over bland marketing strategies that feel icky to implement. The thing is, you’re just not sure what else to do.
  • You’re done feeling like you’re constantly nagging your audience (and having them not listen).
  • If you're feeling stuck and need to find (or tune back into) the heart of your business.

Strength Builder & Storytelling Strategist

Allyn Lewis

My name is Allyn Lewis and I strategize stories. When I was in high school, my dad committed suicide and it shattered my world. Now, while battling my own mental health issues, I’m helping entrepreneurs around the world style their own stories to find strengths in their struggles to grow extraordinary brands.

Course curriculum

  • 1

    Introduction

    • Welcome

    • Workbook

  • 2

    Why tell your story?

    • Module 1

  • 3

    How Does Some Clarity Sound?

    • Module 2

  • 4

    It's Science: Brains are Wired for Storytelling

    • Module 3

  • 5

    Yes, You Do Have a Story (And People Need to Hear It)

    • Module 4

  • 6

    What Your Story Is and Is Not

    • Module 5

  • 7

    These Are the Parts of Your Story to Tell

    • Module 6

  • 8

    You Made It!

    • Outro

Reviews

5 star rating

to the point and full of impact

Anne Mende

I can't thank Allyn enough for this course! It has helped me enormously to pinpoint what kind of stories I should implement and how. I'm now way more confide...

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I can't thank Allyn enough for this course! It has helped me enormously to pinpoint what kind of stories I should implement and how. I'm now way more confident to go on and try it out in the wild to create a better experience for my customers and myself.

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5 star rating

Great course with a great speaker

Whitney Murray Brown

Within the course of an hour, Allyn encourages and emboldens entrepreneurs to be the hero of their own stories and share them with the world. Filled with lot...

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Within the course of an hour, Allyn encourages and emboldens entrepreneurs to be the hero of their own stories and share them with the world. Filled with lots of gems, Allyn's course teaches not only the impact and science of storytelling but how to incorporate them into your business to build a stronger brand that truly resonates in a chatter-filled world. I would highly recommend this course to all entrepreneurs, especially those that struggle with the fine line between creating content that is truly authentic and just throwing out anecdotes and wondering why they don't connect and engage an audience. If you don't know how to share your story, or if you frankly even wonder if you have a story to tell, this course is a must take.

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5 star rating

I feel more confident in my own story!

Sara Russell

Hi Allyn. This course was awesome! It's jam packed with info and I feel so much more confident in my story and my ability to start sharing that with my audie...

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Hi Allyn. This course was awesome! It's jam packed with info and I feel so much more confident in my story and my ability to start sharing that with my audience. I'm re-launching my website in a few days and my "About Me" section desperately needs to be written and now I feel like I can actually write something compelling and beneficial to my brand. I can't wait to get started. I also feel like I can now be more active on Instagram where my audience hangs out. It's always been so hard to be consistent on there because promotion is so difficult for me, but now, if I can integrate pieces of my story I think it will be not only healthier for my business, but healthier for me! Thank you so much for putting this course together!

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